The Kano State Government has approved the hosting of a landmark National Summit on Harnessing the Creative Industry to Boost Nigeria’s GDP, a strategic event aimed at unlocking the vast economic potential embedded in Nigeria’s creative sector.
The approval follows a compelling proposal submitted by the Kannywood Foundation, which highlighted Kano’s central role as the cultural and creative capital of Northern Nigeria.
The summit will serve as a high-level platform to explore the immense opportunities within the creative industry, including film production, fashion, artisanal craftsmanship, music, literature, and digital content creation.
Expected to attract key stakeholders from across Nigeria and beyond, the summit will bring together international development partners, federal ministries and agencies, creative entrepreneurs, investors, and global digital platforms such as Netflix and Amazon.
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Discussions will focus on harnessing the creative sector to diversify the economy, drive youth employment, and promote innovation and cultural preservation across communities.
To ensure smooth coordination and successful delivery, Governor Abba Kabir Yusuf has approved the constitution of a Local Organizing Committee (LOC) comprising representatives from government agencies, private sector actors, creative industry guilds, traditional institutions, and academia.
According to the Commissioner for Information and Internal Affairs, Comrade Ibrahim Abdullahi Waiya:
“This summit is not just an event, it is a strategic initiative to place Kano State at the forefront of Nigeria’s creative economy. Kannywood, our homegrown film industry, alongside our globally admired artisans and creatives, are finally receiving the attention they deserve. The summit aligns with Governor Abba Kabir Yusuf’s people-centered vision to stimulate sustainable development, engage youth, and foster economic diversification.”
The state government is calling on all stakeholders within and outside Kano, to support the success of this historic initiative, which complements the administration’s broader goals of youth empowerment, economic revitalization, and cultural renaissance.
Signed:
Comrade Ibrahim Abdullahi Waiya
Hon. Commissioner for Information and Internal Affairs
Kano State
17th June, 2025
